MCC-201 Pass Rate | Efficient MCC-201 Actual Questions: Marketing Cloud Connect Essentials

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Salesforce MCC-201 (Marketing Cloud Connect Essentials) Exam is a certification program offered by Salesforce designed to test a candidate's knowledge and expertise in using the Marketing Cloud Connect platform. Marketing Cloud Connect Essentials certification is ideal for professionals who are looking to enhance their marketing skills and take their career to the next level.

Salesforce MCC-201 (Marketing Cloud Connect Essentials) exam is designed to test your knowledge of Marketing Cloud Connect, which is an integration tool that connects Salesforce Sales and Service Cloud with Marketing Cloud. MCC-201 Exam is meant for professionals who want to gain expertise in using Marketing Cloud Connect to synchronize data, personalize customer experiences, and automate marketing campaigns across different Salesforce platforms. MCC-201 exam consists of 60 multiple-choice questions and lasts for 90 minutes.

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100% Pass Pass-Sure Salesforce - MCC-201 - Marketing Cloud Connect Essentials Pass Rate

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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q85-Q90):

NEW QUESTION # 85
A financial services customer states that families often share email addresses across multiple checking, savings, loan, and credit accounts. The customer needs to allow individual accounts to use the same email address in Marketing Cloud but maintain separate subscriber attributes.
Which component should be discussed with the customer to allow for this use case?

A. Data Extensions
B. Member Record
C. Subscriber Key
D. Contact ID

Answer: C

NEW QUESTION # 86
Northern Trail Outfitters (NTO) maintains a blog for key outdoor enthusiast influencers to use in sharing their experiences with NTO equipment and the outdoors. NTO also sends out a weekly email newsletter, and they want to include links to the latest blog entries as part of the newsletter.
Which two solutions could pull in the RSS feed at the time of send?
Choose 2 answers

A. Dynamic Content
B. Personalization Strings
C. AMPscript
D. External Content

Answer: B,D

NEW QUESTION # 87
Northern Trail Outfitters has a customer login page on their website and wants to use Marketing Cloud to send an email to customers who need to reset their password. The email needs to be sent as quickly as possible. Their web server should receive a notification when the email is sent.
Which solution should they use?

A. Triggered Send Definition
B. Multi-Step journey with an API Event entry source
C. Single Send journey with an API Event entry source
D. Transactional Messaging API

Answer: D

Explanation:
To send an email to customers who need to reset their password on their website, Northern Trail Outfitters should use Transactional Messaging API. Transactional Messaging API is a tool that allows marketers to send transactional emails with high priority and reliability. The emails are sent as quickly as possible and can be personalized with dynamic content. The web server can receive a notification when the email is sent by using callbacks or tracking events. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_rn_transactional_messaging_api.htm&type=5

NEW QUESTION # 88
Northern Trail Outfitters (NTO) wants to personalize emails and display different content based on customer points. NTO has limited development expertise and chooses to use dynamic content.
What should the consultant consider when building dynamic content rules?

A. Create a synchronized data extension to keep all fields required for personalization up-to-date
B. Build rules before uploading the respective content.
C. Standardize field naming across all sendable data extensions.
D. Create a custom list and add all fields required for personalization.

Answer: A

Explanation:
A consideration that should be made when building dynamic content rules is that rules should be built before uploading the respective content. Dynamic content rules are rules that define what content should be displayed based on subscriber attributes or behaviors. Dynamic content rules should be created before uploading content blocks or images into Content Builder, as they cannot be edited after content is uploaded. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_ceb_dynamic_content_rules.htm&type=5

NEW QUESTION # 89
A real estate agency wants to send out a biweekly newsletter with the list of properties for all new contacts added to a newsletter campaign in their Salesforce CRM. The journey consists of an initial message with property listings and a follow up to those who have engaged with the content.
The rules around which properties are matched to the contact depend on agent assigned as a contact owner, other agents who might have interacted with the contact, and contact's property interest. The data model has a relationship between contact > person account > real estate agent > property objects and all of those are available in CRM as well as synchronized to Marketing Cloud.
What solution should be recommended for execution efficiency?

A. Use send from Salesforce CRM and Salesforce report to prepare personalization data.
B. Use Automation Studio to prepare personalization data and initiate journey.
C. Use Automation Studio and Salesforce sends with campaign as an audience.
D. Use Salesforce Data Event to initiate journey and scripting within emails for personalization logic.

Answer: B

NEW QUESTION # 90
......

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MCC-201 Pass Rate | Efficient MCC-201 Actual Questions: Marketing Cloud Connect Essentials

100% Pass Pass-Sure Salesforce - MCC-201 - Marketing Cloud Connect Essentials Pass Rate

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q85-Q90):

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